Case Study: Boho Weddings
The Project
Wedding planner needed to build personal brand and develop client base. Keep your Fork were asked to develop a marketing strategy for targeting brides and grooms from around the region and beyond.
Feedback from the Client
"Faye is full of enthusiasm, ideas and I found her incredibly helpful, she helped me build my brand by securing radio and newspaper interviews and features within the Sheffield area….everyone should have a Faye!"
Kelly Hood - Director, Boho Weddings
The Result
Faye used a combination of personal motivational coaching, and PR strategy development. This resulted in a live interview on Radio Sheffield and a double-page spread in The Star about the growing popularity of wedding planning in the UK.
Faye connected Kelly with various people working in the wedding industry from Bishops, to musicians, to image consultants. Faye also introduced Kelly to Sheffield Enterprise Agency staff, who booked Kelly, alongside Apprentice finalist Jo Cameron, to create and deliver a workshop on social networking to over 60 local female entrepreneurs.